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Voice Search


I didn't have time to discuss this mega trend in my broadcast yesterday

But this is going to be huge especially because of the rapid growth of the IoT.

I don't know about you but I have used voice computing more and more especially since wearing the Apple Watch.

The "Ok Google" option in the Google app is very advanced with a voice accuracy of +90% - and it is now much easier to speak a search query than to type it, which is why Google is seeing incredible growth in voice search. (See attached pic from the 2016 Internet Trends Report)



There are obvious far reaching consequences for businesses with this trend. Check out this series to get your head around what this means for your discoverability on the web and how to optimize your website for voice search

(You may also find this useful: How to Listen to and Delete Everything You Ever Said to Google)


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